Top 5 Fashion Games on Unified Platform in Nigeria Q3 2021

In the third quarter of 2021, the top five fashion games in Nigeria showed varied performance across weekly downloads, revenue, and active users. Data from Sensor Tower provides a comprehensive overview of these trends.

Project Makeover saw a consistent increase in weekly revenue, peaking at approximately $2.4K in the final week of August. Weekly downloads fluctuated, reaching a high of 7.6K in the week of August 30. Active users displayed a steady rise, peaking at around 29.8K in early September before slightly declining to 26.5K by the end of the quarter.

Fashion Show: Makeup, Dress Up experienced modest weekly revenue, with the highest being $19 in early August. Weekly downloads varied, peaking at 6.8K in the first week of August. The game maintained a stable active user base, peaking at around 22.4K in mid-August, and ending the quarter with approximately 17.4K active users.

Hair Challenge had a notable performance in weekly downloads, reaching a peak of 7.4K in mid-July. Active users showed a significant increase, peaking at around 21.1K in late July and maintaining an average of around 17.5K towards the end of the quarter.

Doll Designer saw its weekly downloads peak at 7.4K in early August. Active users also increased, reaching a high of approximately 11K in mid-August before declining to around 5.3K by the end of September.

Fashion Dress Up had a varied performance in weekly downloads, peaking at 6.8K in late June. Active users followed a similar trend, peaking at around 9.4K in early August and ending the quarter with approximately 3.8K active users.

These insights highlight the dynamic nature of the fashion gaming market in Nigeria. For more detailed analytics and insights, visit Sensor Tower.